For reservation-taking restaurants, OpenTable helps fill seats through the companys online booking service. Additionally, restaurants can use the OpenTable Electronic Reservation Book to replace pen-and-paper at the host stand. This system streamlines the reservation- and table-management process and allows restaurants to build robust diner databases for superior guest recognition and targeted e-mail marketing. Make it even easier for your customers to make a reservation at your business by integrated your current OpenTable account into your mobile app and allowing for a one touch feature that will deliver more use of your app, and clearly drive more business your way.